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Truth Patrol: It’s Not 1080p

November 23, 2007 | Author: sysadmindgs

HDTV Truth Patrol

Today is Black Friday, the day we all get excited about incredible deals on all sorts on consumer electronics. But just because we get excited, it doesn’t mean that we should let accuracy fly out the window. And that goes double if you’re part of the technology media whose mission is to help separate fact from fiction for consumers who are confused enough already. So, you can imagine how I felt when I read the following in a Yahoo!/PC World article entitled “Great HDTV Deals Beckon ‘Black Friday’ Shoppers“:

Here’s one of the best bargains I’ve spotted so far: Sears is selling Hitachi’s 42-inch P42H401 1080p plasma for just $776.99 through November 21.

Okay, loyal readers, where’s my beef? I hope you all spotted it; the Hitachi P42H401 is not a 1080p plasma HDTV. It does have 1080 lines of pixels, but it only has 1024 columns of pixels which is barely half of what it needs to produce an 1080p image. Not even Hitachi calls it “1080p” (though they do call it “HD1080“, whatever that means). Check out the spec sheet for yourself.

Now, I’m not saying that a 42″ plasma TV under $800 isn’t a good deal, but please don’t call it 1080p when it isn’t.

A tip of the leftover turkey to Tom for bringing this to my attention. You too can win a coveted “Truth Patrol” t-shirt if we use an item you send in that blows the whistle on a HDTV ad or article that goes astray.