First it was Sony’s revelation that they intend to bring their 11″ OLED HDTV to market this year. Now comes word from Cambridge Display Technology (CDT) that Toshiba Matsushita Display Technology (TMD) has demonstrated a 21″ model using CDT’s technology. According to reports, the company plans commercial production of these WXGA panels by 2009.
The OLED panels use a low-temperature polysilicon substrate, a technology that Toshiba has refined and that provides better electron mobility for improved performance. The OLED displays are unbelievably thin, even by LCD standards, and they combine all the best features of flat panel and CRT displays.
Still, the LCD industry is not likely to be developing a case of the jitters (at least not from OLED). Both the Sony and TMD panels are small by television standards, and are likely to be expensive. Furthermore, it will take a long time before production capacity can begin to come close to the LCD fab lines. As a result, OLEDs are likely to remain small — both in size and market share — for the near future.