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Black Friday Crystal Ball

November 14, 2005 | Author: Ibex Marketing

Black Friday, the Friday after Thanksgiving, is the biggest shopping day of the year for American retailers. It’s the one day that retailers count on for getting “into the black” on their balance sheets. In the past, it was a list price event, and the sales didn’t start until after Christmas Day. In recent years, the discounting has started earlier and earlier, and the stores cut prices agressively to compete for Black Friday shoppers.

Wouldn’t it be great to know in advance what the stores were going to be featuring, what specials they will run? Well, I just found out about a Web site that purports to do just that. Black Friday 2005 states clearly that their information should be “regarded as rumors,” but they have scanned images of sales flyers posted on the site. They don’t seem to go into much detail about how or where they get their information, but they claim to have been fairly accurate in the past.

Their listings do make fascinating reading. They are organized by store, and list the products advertised with their prices (after rebate, if applicable). If the listings are accurate, they can give you a good idea of what prices to expect if you decide to brave the crowds on Black Friday.

You can get listings of the current week’s advertised HDTV prices from major national retailers each week in Professor Poor’s Weekly Price Intelligence Report.